Video formats

Which size is best?

There are generally three different sizes when it comes to video. Widescreen, square and rectangle. Luckily, we produce all three! When choosing what size video that you would like you need to consider where it is going to appear.

Social Media video

If you want video for social media use on Facebook, Instagram, Twitter, LinkedIn then we would advise square video. This is a video size that is as wide as it is high and fits neatly into the social media feeds of your followers. It occupies more space on the screen than a widescreen video and the research says that it engages with people in a better way that catches their eye and keeps them watching for longer.

Example of square video on an iphone social media feed
Square video occupies more screen space on social media feeds and fits with the way people hold their phones rather than having to rotate the device