A day’s filming at Padstow Christmas Festival in 2017 was a great investment for organisers of the fabulous festive event in Cornwall. We made video available on the day itself which was used by ITV News West Country as well as for social media channels.
But the video footage has been re-purposed to be used in multiple videos to preview this year’s festival. The above video is just one of the testimonial videos we produced with celebrity chef Rick Stein. When the viewer sees a face then they will dwell longer on the video and the engagement rate will increase.
Padstow Christmas Festival uses Barefoot Media for the event PR and website curation and they have hosted the 2017 Festival video on Vimeo to then display as the banner video for the event website.