We’re delighted to be back filming after voluntarily delaying all our filming work during the ongoing Covid-19 crisis. It simply didn’t feel right to us to be out there filming while so many people were trying to save lives and prevent the virus from spreading. We know that not all video production companies did stop filming and that’s a matter for them but we know we didn’t put anyone at risk by staying at home.
The footage above from Woolacombe was filmed in 4K using an SLog picture profile with a LUT applied as part of the editing process. This allows colours to be enhanced or de-saturated depending on the creative appearance that you’re after. The video from Woolacombe has a filmic look as a result of the LUT that we applied to it.
We record on to Ninja Flame external monitors with solid state drive recording which ensures high quality 4K footage from the very beginning of the process. Speak to us about how we can produce the highest quality corporate and social videos or television adverts for your business.
Here at Seth Conway Media we’re all about fairness. If you hire us for your video or photography work then you’ll find that our costs are fair, transparent and we won’t charge you for a whole day if our work doesn’t take a whole day.
We’re currently creating content for our client Red One who provide fire and rescue training. The work involves dipping in and out of their various training programmes such as the water rescue course we pictured here. So if we’re there for a few hours each time then we only charge for that time.
From the moment we begin discussions with a new client we’re all about collaboration. We want our work together to be teamwork and when you’re part of a team then that relationship has to be open, honest and respectful. And for us that means charging per hour on an agreed schedule of creating the content and editing. No surprises for you and no feeling that you’ve paid too much either.
You’ve probably been told a hundred times or more that video should be part of your marketing strategy in 2020. Indeed that’s true but the question worth asking is what more can I get from paying someone to make some video for me?
Here at Seth Conway Media we believe that video should play many roles in your marketing mix. This week we filmed at MJM Sports in Bideford who supply embroidered and printed sports kits nationwide. The filming was to capture an historic moment for the firm as they made a kit for a special football match taking place next weekend. So the video will be sent to local media as part of a press package that includes photos that we also took at the same time and a written press release and calls to press contacts.
So from a couple of hours of our time at their HQ, MJM Sports will receive:
VNR (video news release) to be sent to local media
Short video clips of their production process for social media
Establishing a video library for future video editing
High res and Lo res photos for web, press and social media use
Well written press release sent to local media and trade press
Care and attention from a media company who want the best for their clients
That question again. What more should I be asking from my video company when they come to film? The answer should be more than just one video…
As humans most of us care about what other people think about us and the choices that we make. It’s how we’ve learnt as we’ve evolved. But now the power of endorsement isn’t only for so called social media influencers. Instagram is more likely to show your post endorsing something to your friends rather than adding the # of a professional influencer in to your timeline.
So what does this mean for how you get endorsements? It places greater value in reviews and the rise in popularity of online website review firms like Trustpilot shows how important they’ve become. Google reviews are also extremely important as when your firm is Googled your rating is clear. But all these reviews can be anonymous and could possibly be fake and as consumers get more used to these services the more they will become sceptical.
Video reviews or testimonials are an increasingly popular way of promoting your business on social media and on your own website. The advantage of video reviews is that potential customers can see the person giving the review and hearing what they purchased and when and what they think. Please speak to us about how testimonial video could benefit your business
When you’ve made the decision to have a video it’s always worth considering if you also need some photos taken at the same time. Depending on what is being filmed you may have had to arrange products or people or allocated time that you don’t want to have to do twice for video and stills.
If the budget for the project allows a photographer as well as a videographer then it can be worth the investment. But here at Seth Conway Media we will also take photos if asked during our time filming with you.